In our current global economy consumer products are dropping in price due to the maturity of organization’s that are schooled in the ability to leverage the best and cheapest resources around the world every point in the manufacturing process. In recent years we have seen remarkably low priced items seen with the launch of Tata’s Nano car retailed at $1900 and now Adidas’ recent announcement of launching a $1 running shoe aimed at India’s growing population.
In 1975 Gary Dahl was sitting at a bar listening to his friends complaining about their pets. This mundane incident led Gary to inventing the Pet Rock that would make him an instant millionaire in a span of 6 months. At face value, it would seem Gary had a stroke of luck with coming up with the right idea at the right time. But the reality was, Gary Dahl did more than just come up with a clever concept. As an Ad Exec by profession, Gary understood that there was much more to his project’s success than just executing on Read More
