In a world where innovation moves at the speed of light, most of us take for granted of the many great innovative NPD projects that have improved and changed the way we live. The truth is many NPD projects sustain battle scars from years, and in many cases decades, proving their worth and/or acceptance for their intended audience. The reality is 90%-95% of great innovations initially fail. In fact many great innovations were created by technologists and inventors who had no concept of market acceptance or the desire to fill the need of a particular audience. Moreover, even in the Read More








